Is it possible to activate forms of promotion and networking in favor of Italian companies of the Fashion industry, helping them in developing their business and at the same time activating virtuous mechanisms that reduce the disparities between the so-called “developing countries” and “developed/industrialized countries”?
Until recently, the concept of Sustainability was applied with a binary logic: a product is or is not sustainable. The great technological advances but also the growing sensitivity towards this issue on the part of the consumer suggest a more realistic and also more pragmatic approach.
Fashion has always faced the challenge of continuous innovation. New concepts, new colors, new trends, new materials are the vital essence of a sector that has always been devoted to innovation, but today, more than ever, it is called to reconcile the need for change with that of sustainability. Unlike other purely creative sectors, Fashion […]